If You Want New Customers Don’t Call Them Names

Some well-known top-name internet marketers are energized by the economic problems taking hold in the country.  You can see why, too.  The bad economy is unloading more and more workers to the ranks of the Unemployed.  These numbers of Unemployed workers will be looking for ways to earn income.  But, these Unemployed have some features about them that will work against them.

These unemployed people have, in some cases, real desperation and that could make them easy targets for some internet marketers with a great sales page to lure people to buy their program or product or whatever they feel would strike gold in sales volume.

“Drones”, “poor 9-5ers”, “slaves to the Boss-man”, “zombies”, and other J.O.B. references are coming out heavily lately, it seems to me.  Maybe that also has something to say about me, if I notice things this way.

Yes, we want to sell what we have in our product offerings and affiliates, but that’s not a reason to name-call the newly unemployed while trying to get them to buy from you.

It almost seems like “Psst, hey, buddy, yea you, I got something over here I think could make some real money for you. I can see you need it so come on, this will pull you out of your sorry existence, and you’ll thank me for it some day.”

This is a great time still in the internet marketing world.  We don’t have the overhead most businesses have.  We have the ability to reach far into the marketplace, thanks to the internet.

But, let’s not get so “high and mighty” and not treat people with respect and end up conducting our business sales tactics in an undignified manner.

It’s best to try to help someone solve a problem than to just simply push your product to make a sale.  Don’t want to get greedy – that’s for all the bankers, CEOs, and Wall Street!

Genuinely helping someone who has lost their job is much more beneficial when you know that you have positively influenced that person with a great product you just sold to them.

Everyone is affected in economic downturns in one way or another.  Who knows, that unemployed worker you sell a great product to, may,  some day, tell the story of how your program pulled him to a level of success he never thought could happen. You’d be named his hero!

Internet marketers should maintain their scruples and not rush to swoop down like vultures on the people who have lost their jobs from corporate failures.

We’re all in this together!

Till next time,

Jackie

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